SEO and rankings
Everything your market asks, grouped
You start with one word and leave with hundreds, split by intent and ordered by what you can win. With volume, difficulty and the reachable ones already flagged.
- Hundreds of variants per seed, grouped by search intent
- Volume, difficulty and intent for each one, in the same table
- The reachable ones flagged: low competition with enough demand
The problem
- You write what occurs to you, and your market searches with words you would never use.
- You pull a thousand keywords and cannot tell which to attack first, so you attack none.
- The highest-volume ones are the ones you will never win, and the table does not say so.
An unordered list of a thousand keywords is a list of zero keywords.
How it works
The value is not in pulling variants: it is in discarding the ones that do not serve you before they cost you a month.
- 1
It expands the seed
From one to ten starting words come the variants people actually type, including full questions and comparisons with competitors.
- 2
It groups by intent
Informational, commercial, transactional and brand. Each group asks for a different page type, and mixing them into one is the commonest cause of a page that ranks for nothing.
- 3
It flags what is reachable
It crosses difficulty with volume and flags those with enough demand and bearable competition for a site like yours. Not the highest volume: the ones you can win this quarter.
What you get
A table you can filter, sort and export without going through another tool.
- The intent groups, with how many keywords and how much volume each adds up to.
- The reachable ones in their own view, usually the only one that ends up being used.
- A CSV export, and a direct hand-off to the clustering tool if you want to turn it into a content plan.
Measure before you pay anything
The scanner runs 10 real responses in about 60 seconds. No signup, no card. If the number it returns tells you nothing, do not buy.
Measure my brandWho it is for
- Anyone starting a project who needs the full map before writing the first page.
- Content teams planning a quarter who want to allocate effort with criteria.
- Shops with a broad catalogue, where the difference between commercial and transactional intent is money.
It is not for you if...
It is not for you if you already have the list and what you lack is ordering it into topics and pages. That is what the clustering tool is for, starting from an existing list.
An honest comparison
| By hand | With Citenza | |
|---|---|---|
| What it costs you | Jotting down what occurs to you and looking at search autocomplete. | One seed yields hundreds with their metrics. |
| The method | No volume, no difficulty: everything looks equally good. | Grouped by intent with the reachable ones flagged. |
| Repeating it next month | Next quarter the same exercise repeats from scratch. | The list is saved and grows instead of starting over. |
Availability by plan
Available from Starter, with the number of queries per month growing by plan. The keyword manager where you store findings is free on every plan: we do not charge for keeping what you already paid to discover.
Honest questions
- Where do volume and difficulty come from?
- From search data providers, not from an estimate of ours. They are approximate by nature, like every figure in this market, so use them to compare keywords rather than as promised visits.
- Does it work for languages other than Spanish?
- Yes, in the product's five languages and by country, which is not the same thing: Spanish from Spain and from Mexico share a language and not their searches. Country and language are chosen separately, precisely for that reason.
- What about high-volume keywords I cannot win?
- They are shown all the same, but without pretending they are within reach. Knowing they exist helps you understand the market; planning content against them without the authority to compete is the most efficient way to spend a quarter moving nothing.
- Is this useful for AI visibility or only for Google?
- It serves as raw material for both, but not directly. A keyword is not a prompt: nobody types to a chatbot the way they type to a search engine. There is a specific tool for converting them, and that step should not be skipped.
Start by knowing what they ask you
The scan measures your presence in AI engines in a minute. It is the other side of the same problem.